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Case Study

Benchmark Minerals – Digital Innovation for Subscription Intelligence

About the Client

Benchmark Minerals is the world’s leading independent price reporting agency and specialist information provider for the lithium-ion battery and electric vehicle supply chain. Their price assessments for lithium, cobalt, nickel, and graphite are globally recognised as the industry benchmark, relied on by governments, financial institutions, and Fortune 500 companies shaping the energy transition.

The Challenge

Challenges Faced

Benchmark Minerals operates on a subscription model, where timely, accurate data is at the core of customer value.

They needed modern tools to deliver price intelligence directly to subscribers in real time, across devices and platforms.

Their global research teams required a centralised reporting solution to collaborate efficiently and analyse data at scale.

Clients demanded seamless ways to integrate subscription data into their workflows, particularly in Excel.

The organisation needed a scalable digital ecosystem to support long-term growth.

Our Approach

Our Strategy

1

Mobile Applications

Developed secure iOS and Android apps that provide subscribers with real-time mineral price updates, news, and insights.
Apps allow users to access Benchmark’s intelligence anywhere, anytime.
2

Excel Plugin

Built a plugin that integrates subscription data directly into spreadsheets.
Enabling analysts and clients to work with live Benchmark prices inside their familiar workflows.
3

Reporting System with Retool

Implemented a powerful reporting platform using Retool.
Allows global teams to access real-time data, build custom dashboards, and collaborate seamlessly.
The Impact

Transformational Results

Enhanced Subscriber Value – Clients now access live, reliable price data on mobile and desktop, increasing engagement and retention.

Seamless Workflows – The Excel plugin eliminated manual data imports, saving time and reducing errors.

Global Collaboration – Benchmark’s international teams now share insights and reports instantly, improving operational efficiency.

Future-Ready Digital Ecosystem – A scalable, secure foundation supports Benchmark’s continued growth and innovation in the energy transition sector.

Why It Matters

Geecon Global’s partnership with Benchmark Minerals has empowered them to expand subscriber engagement, streamline global operations, and strengthen their role as the trusted voice in the battery and EV supply chain.

Geecon Global’s partnership with Benchmark Minerals has empowered them to expand subscriber engagement, streamline global operations, and strengthen their role as the trusted voice in the battery and EV supply chain.