Case Study

Modernising Compassion UK’s Digital Presence with Contentful & Next.js

About the Client

Compassion UK is a leading child development charity, part of a global network working in over 25 countries to release children from poverty. With over 100,000 UK supporters, their ability to connect digitally is vital for fundraising, sponsorship management, and storytelling.

The Challenge

Challenges Faced

Slow content updates requiring developer support.

Difficulty managing regional content between UK and Ireland.

Limited flexibility for campaign-driven content.

Performance issues affecting user experience and conversions.

Need for a modern CMS solution to empower content teams, streamline cross-regional publishing, and deliver a faster, scalable website experience.

Our Approach

Our Strategy

Content Management Freedom

Content teams can now create, edit, and publish without developer intervention.

Multi-Region Publishing

Enabled seamless updates across UK and Ireland sites.

Performance Optimisation

Leveraged Next.js for fast load times and SEO-friendly architecture.

API-Driven Architecture

Decoupled CMS structure ensures scalability and easy integration with other systems.

Personalisation & Campaigns

Built modular components for flexible campaign and storytelling content.

The Impact

Transformational Results

Agile content publishing – teams publish updates in minutes, not days.

Cross-region efficiency – simplified workflows keep UK and Ireland sites aligned.

Faster performance – enhanced speed boosts engagement and supporter conversions.

Future-proofed web platform – scalable CMS + Next.js solution ready for new features and channels.

Why It Matters

Geecon Global’s Contentful implementation empowered Compassion UK to modernise its digital presence, giving their teams flexibility and their supporters a seamless experience.